For 100 years, the Coca-Cola bottle has served as a muse for a who’s-who list of designers and artists – from Andy Warhol to Marc Jacobs. And, as an innovative crowdsourcing project has revealed over the last year, the iconic packaging design continues to serve as a canvas for creativity and inspire talented minds across all disciplines.
Coca-Cola recently challenged artists, designers and illustrators around the world to recreate and reimagine vintage Coca-Cola bottle imagery and iconography using only three colors: Coke Red, black and white. More than 130 artists from 15 countries responded with 250-plus pieces for the #MashupCoke project.
